Vapo - Alt campaigns
We were briefed to create vfx for beautiful, slow-motion films that incorporated a simple graphic to convey the idea of freedom from cigarettes. DOP Steve Boniface shot slow-motion choreographed portraits with the Phantom Flex camera. We provided on-set supervision to ensure the shots would work technically, to be designed and integrated with the graphics. Pete Ritchie added a beautiful grade, adding to the seamless VFX, and we then treated the images with subtle motion design. The result was a highly polished effect across the campaign.
- 3D ANIMATION
- VFX SET SUPERVISION
- VFX & ONLINE
- Agency - Pitch Black Partners
- Director / DOP - Steve Boniface
Four commercial supercut
We continued work for the campaign with a series of stylistic, 3D animated product showcase spots.
One of a suite of colour coded executions.
All good things start somewhere and we started with an existing product model which we then textured, lit, animated and rendered for our final product.